Incredimail

The two main competing to Incredimail are SmileyCentral, an American Smiiley company recently bought by the search engine AOL and Hutbar (Hotbar) Israeli. Hutbar engages in enriching web browser Enrichment email images and animation.

Founders of incredimail : "We are very careful when we put advertising program, we do not show  personal tailored advertising surfers, and owners advertising pop - We provide advertisements in only toolbar, and animations of our catalogs on the site but not more than that. On the other hand, Hotbar did a lot more money from us. Yes, and we want to increase the revenue from advertising with us. In our opinion there is a lot more space to increase , also without affecting users. Ever since Google entered the online advertising market - some stayed behind, "says Yaron.

"Our goal right now with the money is first of all to expand the activities of our marketing and advertising - which we did not have. We want to open a branch in the U.S. Business Development, to leave the publication of the name of our brand. We have a great name on the network, but outside the network, no one audio us. If we will be publishing a traditional - and customers feel more comfortable paying by credit card network, and advertisers come to us faster. We want to do deals OEM - the computer manufacturer Imcro their computers with our software installed. Ngais This year we are at least twenty new employees. branding deals as co-operation are one of the most important goals of our after issuance. "

And what about new products or new technologies? Here, too, has incredimail surprises. Very soon they are about to launch the software IncrediDesktop upgrade your computer screen. The software allows to choose among thousands of different designs Backgrounds computer screen, Slideshow him and all of the animations  incredimail also allows the display of a computer. This means direct competition with a successful Internet company recently sold WebShots to CNet. "I do not necessarily believe in any concept of Web2.0", says Ofer Adler. "I actually believe the previous generation of the network. To take an existing product, used, and to do it otherwise. Not have to do something new in order to succeed, can do nothing exists, but it doing so, do it  better and more fun - This is the recipe for success in our eyes."